Midea, one of the brands within the Smart Home Business of Fortune Global 500 company Midea Group, is showcasing its latest innovations at IFA 2026, under a single, clarifying idea: “Simply ideal”.
Midea SMART MASTER Brings an AI-Powered Home Ecosystem to Life at IFA 2026
Midea, one of the brands within the Smart Home Business of Fortune Global 500 company Midea Group, is placing SMART MASTER at the centre of its IFA 2026 showcase.
FC Barcelona Legend Carles Puyol Joins Midea at IFA 2026
FC Barcelona legend Carles Puyol joined Midea at its IFA 2026 stand, marking a major European consumer-facing moment for Midea and FC Barcelona’s five-year partnership.
10 Million Midea R290 Units Sold! Leading the Way for the Transition to Natural Refrigerants
Midea has officially reached the milestone of 10 million units in global sales for its R290 air conditioners. This achievement underscores the increasing demand in the market for natural refrigerants. Midea remains the world’s No.1 R290 air conditioner brand for the third consecutive year (verified by Euromonitor).